FAFE Course by Dan Henry

Follow Along: Templates & Step-by-Step Training

JOB SEARCH (CASHFLOW)

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  1. Ivan Resume
  2. The Goal
  3. The Plan
  4. Where to Find Leads
  5. Lead List Created
  6. Cold Email Messages
  7. DM Messages
  8. VSL Script + Email Script
  9. Google Doc Tracking Sheet

COURSES / TRAINING HERE

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  1. Offer
  2. Competitor Research
  3. Ad Copy
  4. Ad Creatives
  5. Ad Account Structure
  6. How To Set Up New Campaign
    – Create New Campaign
    – Fill out “Campaign Page”
    – Fill out “Ad-Set Page”
    – Fill out “Ad Page”
    – Create Funnel

LEVEL 1 – TRAINING 

Mod 1 – Overview & Landing Page
Mod 2 – Video Page
Mod 3 – Application Page
Mod 4 – Schedule & Thank You Page
Mod 5 – CAM Website
Mod 6 – CAM Email
Mod 7 – Cam Organic Traffic

LEVEL 2 – TRAINING

CAM Coaching Calls
Mod 01 – FB Ads Account Setup
Mod 02 – Facebook Pixels
Mod 03 – Pixel Sniper Method
Mod 04 – FB Ads Introduction
Mod 05 – Facebook Re targeting Ads
Mod 06 – Advanced Auto Emailer
Mod 07 – Facebook Ads Targeting
Mod 08 – Facebook Ads Launching
Mod 10 – Lumpy mail
Mod 11 – Sales Training
Mod 12 – Adding Testimonials

Page 1 – Module 1-4
Webinar + Sales Page
Mod 01 – Overview & Niche Select
Mod 02 – Mock-up Funnels
Mod 03 – Building Your Funnel
Mod 04 – Review Your Funnel

Page 2 – Module 5-7
Mod 05 – Personalized Video
Mod 06 – Your First Client
Mod 07 – FB Ad Account Setup

Page 3 – Module 8-11
Mod 08 – Preparing Client Campaign
Mod 09 – Creating The Video FB Ad
Mod 10 – Pixels Installations
Mod 11 – Terminologies & Structure

Page 4 – Module 12-13 LAUNCHING ADS
Mod 12 – ADS Launching
Mod 13 – Getting Paid

Page 5 – Additional Resources
Ivan – Training Manuals
Dino Gomez Vault – Templates

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Mod 0 – The Nutshell
Mod 1 – The Bait
Mod 2 – The Funnel
Mod 3 – The Ad
Mod 4 – The Agency
Mod 5 – Pixel Hero Boss
Mod 6 – Bare Bone Basics
Bonuses
Coaching Calls
Funnel Downloads

GO TO PAGE

Webinar & Sales Page
Mod 0 – Mindset
Mod 1- Getting Results for Clients
Mod 2- Landing Your First Client
Mod 3- Scaling to Multiple Clients
Mod 4- Managing Your Agency
BONUS Module

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Welcome! (WATCH FIRST)
Pre-Pillars
Pillar 1 – Setting Appointments
Pillar 2 – Closing Appointments
Pillar 3 – Systems & Scaling
Pillar 4 – Client Results
Resources
Bonuses
FAQ Library

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  1. Getting started. Overview & Numbers
  2. Instantly Guide – How To Send 1000 Cold Emails Day With 50%+ Open Rate
  3. Resource List (Downloads)
  4. Domain and Email Setup Introduction
  5. Buying domains
  6. Forward Domain To Main Domain
  7. Setting up Google Workspace
  8. Setting up SPF
  9. Setting up DKIM
  10. Setting up DMARC
  11. Getting & Verifying Leads
  12. Leadhype
  13. LinkedIn Sales Navigator – LeadHype
  14. Apollo.io
  15. Other sources for getting leads
  16. Verifying Leads – BulkEmailChecker
  17. Formatting Lead List
  18. Email Copy & Resources
  19. Email Sequences
  20. First Lines & Personalisation
  21. Cold Email Sequences
  22. Setting Up Instantly & Adding Accounts
  23. Creating A Campaign – Instantly
  24. Optimizing & Scaling
  25. Analyzing Campaigns and Benchmarks’
  26. Scaling Up
  27. The End

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  1. Setting Up New Campaign

FACEBOOK AD SWIPE-FILES

Dentist Swipe File 

  1. Ivan Dentist Offer (Free)
  2. Ivan Dentist Offer (Paid)
  3. Ivan Dentist Offer (Pro)
  4. Dental Agency Offers (40)
  5. Teeth Cleaning (40)
  6. Teeth Whitening (40)

Million Dollar Agency (Swipe-Files) 

  1. Landscape KR-Reliance
  2. HRT Agency (Hormone Replacement Therapy)
  3. PinPoint Scaling (Medspa)
  4. Car Detailing & Paint Protection Film (PPF)
  5. Solar – NCT Solar
  6. Results Grow.com (Turf Leads)
  7. Roofer Grow.com (AWESOME)
  8. HVAC Grow.com (AWESOME)
  9. Short Form Content (Viral Videos) Real Estate (One Million Media)
  10. Joel Kaplan – Agency Labs – $500K pm
  11. Tyler Narducci – DFY Leads and Sales
  12. Plumbing & HVAC SEO
  13. Dentist – Umbra Media – FB Ads
  14. Permanent Makeup Artists
  15. Contractor.click
  16. Jeff Miller – Agency Scaling Secrets
  17. Boundless Leads (GOOD Acc IS DOWN)
  18. Charlie Morgan
  19. Will Nelson – Online Fitness Coaches

Various Niches

  1. Landing Pages (Marketing Agency)
  2. Real Estate Agents (HD Media House)
  3. Spas + Salons + Beauty Professionals (Spa Strong)
  4. HVAC & Plumbing (Power Selling Pros)
  5. Chiropractors (ChiroQueens)
  6. Real Estate (JungleCat Real Estate)
  7. Website Offer (Lyca Smith)
  8. Solar Leads (Sirius Leads)
  9. Sales Job (Cold to Sold)
  10. Chiropractor (Chiro Leads)
  11. Medspa (RevSpark Media)
  12. Virtual Frontdesk for Medspa (Dedicated Office)
  13. Land Cleaners & Excavation Contractors (Land Clearing Insights)
  14. Kitchen Remodeling (Scale My Kitchen Remodeling)
  15. Cold Prospecting To Fill Pipeline Offer (Sopro)
  16. Gyms Free Trial Offer (Riley Stewart)
  17. Water Damage Restoration Webinar (Jamie Randall)

F.A.F.E. – Facebook Ads For Entrepreneurs by Dan Henry

WEBINAR: How I Made $10,000 My First Month Running Facebook Ads for Clients

INDEX

Module 0 – The Nutshell

01 – WEBINAR: How I Made $10,000 My First Month Running FB Ads for Clients
02 – Easy ROI Clients
03 – Rule of 10
04 – Pixel Magic
05 – Will I Succeed
06 – The Value Scale
07 – Facebook Ads in a Nutshell
08 – Example Ad Funnels
09 – Course Roadmap

Module 1 – The Bait

1.1 – The Purpose of BAIT
1.2 – The Definition of Value and Desire
1.3 – Types of BAIT and How To Sell It
1.4 – How to Figure Out What Your BAIT Should Be
1.5 – How to run Simple Customer Research Ads
1.6 – How to Create a Great BAIT Headline
1.7 – BAIT Examples
1.8 – How Does BAIT Work If You Are a…
1.9 – The Badass BAIT Checklist
1.10 – How to Create a Simple Cheat Sheet

Module 2 – The Funnel

2.1 – Intro and How to Choose the Right Funnel for You
2.2 – How to Build a Cheat Sheet Funnel
2.3 – How to Build a Discount Funnel
2.4 – How to Build a Value Video Funnel for Coaching
2.5 – How to Build a Webinar Funnel
2.6 – How to Install Your Pixel
2.7 – How to Create a Custom Conversion
2.8 – Downloads

Module 3 – The Ad

3.1 – Overview of Ad Dashboard
3.2 – How to Choose the Best Ad Type for You
3.3 – Copy and Dialogue Strategy
3.4 – How to Create Ads
3.5 – Retargeting Ad and Copy Strategy
3.6 – Examples of Retargeting Ads
3.7 – How to Create a Custom Retargeting Audience
3.8 – Creating a Retargeting Campaign from Scratch
3.9 – How to Target Your Dream Customer
3.10 – How to Get Even More Ideas For Targeting
3.11 – How to Manage Your Ads with The Split Test Equation
3.12 – How to Scale a Winning Ad
3.13 – How to Organize Your Dashboard to Increase Profits
3.14 – BONUS: Targeting Brainstorm Session
3.15 – BONUS: The Video Retarget Method
3.16 – BONUS: What To Do If You Suck At Copy
3.17 – Downloads

Module 4 – The Agency

4.1 – How to Choose the Right Clients
4.2 – 3 Methods to Get Clients
4.3 – How to Explain the Value Scale to Clients
4.4 – How to choose a funnel for your client
4.5 – Lead Notification in ClickFunnels
4.6 – Sample: Facebook Ads Proposal

Module 5 – Pixel Hero Boss

5.1 – Pixel Hero Lesson 1
5.2 – Pixel Hero Lesson 2
5.3 – Pixel Hero Lesson 3
5.4 – Pixel Hero Lesson 4
5.5 – Pixel Hero Webinar Bonus

Module 6 – Bare Bone Basics

6.1 – Business Manager: Adding New Clients
6.2 – How to Install Your Facebook Pixel in WordPress
6.3 – How to find your FB Ad Account ID
6.4 – How to add CC details to your Facebook Ad Account
6.5 – Requesting Access To A Client’s Ad Account (3 Step Process)

Bonuses

7.1 – Triple Phone Sales
7.2 – Split Test Demonstration
7.3 – How To Use Your “Auto Client Acquisition Funnel”
7.4 – AUDIO RECORDING: Dan Henry Closing A Client
7.5 Downloads (4 x PDF)

Coaching Calls

8.1 – Group Coaching Call (9-21-2016)
8.2 – Student Coaching Call (10-11-2016)

Module 0 – The Nutshell

Easy ROI Clients

Notes:

  • xxx

Rule of 10

Notes:

  • xxx

Pixel Magic

Notes:

  • xxx

Will I Succeed

Notes:

  • xxx

The Value Scale

Notes:

  • xxx

Facebook Ads in a Nutshell

Notes:

  • xxx

Example Ad Funnels

Notes:

  • xxx

Course Roadmap

Notes:

  • xxx

Back to Index

Module 1 – The Bait

The Purpose of BAIT

Notes:

  • xxx

The Definition of Value and Desire

Notes:

  • xxx

Types of BAIT and How To Sell It

Notes:

  • xxx

How to Figure Out What Your BAIT Should Be

Notes:

  • xxx

How to run Simple Customer Research Ads

Notes:

  • xxx

How to Create a Great BAIT Headline

Notes:

  • xxx

BAIT Examples

Notes:

  • xxx

How Does BAIT Work If You Are a…

Notes:

  • xxx

The Badass BAIT Checklist

Notes:

  • xxx

How to Create a Simple Cheat Sheet

Notes:

CLICK HERE  TO DOWNLOAD – Customer Research CheatSheet

Back to Index

Module 2 – The Funnel

Intro and How to Choose the Right Funnel for You

Notes:

  • xxx

How to Build a Cheat Sheet Funnel

Notes:

  • xxx

How to Build a Discount Funnel

Notes:

  • xxx

How to Build a Value Video Funnel for Coaching

Notes:

  • xxx

How to Build a Webinar Funnel

Notes:

  • xxx

How to Install Your Pixel

Notes:

  • xxx

How to Create a Custom Conversion

Notes:

  • xxx

Back to Index

Module 3 – The Ad

Overview of Ad Dashboard

Notes:

  • xxx

How to Choose the Best Ad Type for You

Notes:

  • xxx

Copy and Dialogue Strategy

Notes:

  • xxx

How to Create Ads

Notes:

  • xxx

Retargeting Ad and Copy Strategy

Notes:

  • xxx

Examples of Retargeting Ads

Notes:

  • xxx

How to Create a Custom Retargeting Audience

Notes:

  • xxx

Creating a Retargeting Campaign from Scratch

Notes:

  • xxx

How to Target Your Dream Customer

Notes:

  • xxx

How to Get Even More Ideas For Targeting

Notes:

  • xxx

How to Manage Your Ads with The Split Test Equation

Notes:

  • xxx

How to Scale a Winning Ad

Notes:

  • xxx

How to Organize Your Dashboard to Increase Profits

Notes:

  • xxx

BONUS: Targeting Brainstorm Session

Notes:

  • xxx

BONUS: The Video Retarget Method

Notes:

  • xxx

BONUS: What To Do If You Suck At Copy

Notes:

  • xxx

Back to Index

Module 4 – The Agency

How to Choose the Right Clients

Notes:

  • xxx

3 Methods to Get Clients

Notes:

  • xxx

How to Explain the Value Scale to Clients

Notes:

  • xxx

How to choose a funnel for your client

Notes:

  • xxx

Lead Notification in ClickFunnels

Notes:

  • xxx

SAMPLE: Facebook Ads Proposal

Notes:

Notes:

  • xxx

Back to Index

Module 5 – Pixel Hero Boss

Pixel Hero Lesson 1

Notes:

  • xxx

Pixel Hero Lesson 2

Notes:

  • xxx

Pixel Hero Lesson 3

Notes:

  • xxx

Pixel Hero Lesson 4

Notes:

  • xxx

Pixel Hero Webinar Bonus

Notes:

  • xxx

Back to Index

Module 6 – Bare Bone Basics

Business Manager: Adding New Clients

Notes:

  • xxx

How to Install Your Facebook Pixel in WordPress

Notes:

  • xxx

How to find your FB Ad Account ID

Notes:

  • xxx

How to add CC details to your Facebook Ad Account

Notes:

  • xxx

Requesting Access To A Client’s Ad Account (3 Step Process)

Notes:

  • xxx

Back to Index

Bonuses

Triple Phone Sales

Notes:

  • xxx

Split Test Demonstration

Notes:

  • xxx

How To Use Your “Auto Client Acquisition Funnel”

Notes:

  • xxx

AUDIO RECORDING: Dan Henry Closing A Client

Notes:

  • xxx

DOWNLOADS

PDF DOWNLOADS:

Back to Index

Coaching Calls

Group Coaching Call (9-21-2016)

Notes:

  • xxx

Student Coaching Call (10-11-2016)

Notes:

  • xxx

Back to Index

FAFE Course by Dan Henry

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